Braamfontein Gate is the tallest building in Braamfontein. Originally built as a modernist styled office tower in the 70's, the building has been redeveloped as a 30-story apartment building with impressive 360° views across Johannesburg. The building features 410 apartments and an array of tenant facilities from a fitness centre to a cinema, swimming pool to a basketball court.

The skyscraper has powerful lines in the form of 22 concrete fins running from the ground 130m into the sky, this was the inspiration for the exceptionally linear, stacked signage system. The system included wayward, regulatory and informational signage, consisting of more than 700 custom set signs for the interior and exterior of the building.

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Agency The New Black
Design Director Christopher Gough Palmer
Design Team Jeffrey Moodie, Quintin Kok
Architecture Local Studio
Interior Design Design Republic
Photography Andrew Mc Garrity, Christopher Gough Palmer
Production SPS Studio