Summerfield is an established and trusted Zimbabwean brand, now tackling the South African market with an extensive range of over 42 vitamin and mineral products.

The challenge was to develop a visually consistent and strong FMCG product packaging architecture, a system which can flex with constant growth, adapting as additional products are developed and added.

Agency The New Black
Creative Director Christopher Gough Palmer
Art Director Marina Greaves
Designer Jeffrey Moodie